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Adobe launches ad and microsite to hit back at Apple
Adobe Systems has hit back at Apple following much criticism from Steve Jobs who has very publically detailed exactly why he doesn’t like the software and the reasons it is not included in the iPad...
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The iPad has given us freedom from porn, says Steve Jobs
Gawker writer Ryan Tate has managed the impossible – an interview with Apple CEO Steve Jobs – but the iPad critic got more than he bargained for though after lambasting the CEO via email after a few...
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Why Apple’s iPhone 4 will steal the mobile marketing spotlight
‘This changes everything, again’, says the email marketing campaign I received from Apple this morning about the iPhone 4. Should we be excited though? Initially I couldn’t help but feel a bit ‘so...
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Apple faces iPhone reality – market share is not all that
Amazingly, Apple’s iPhone represents just 4% of the European mobile market despite its CEO Steve Jobs touting that iPhone 4 will sell 1 million handsets this week upon launch. New data from comScore...
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Is Apple’s famous ‘buzz’ marketing strategy to blame for its antenna issues?
Apple is famous for keeping a shroud of secrecy around its new products, a marketing strategy that has also served the tech giant well for the past decade. But what if this time it was that very buzz...
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Apple shows us that it’s okay to not be perfect
Guess what? Apple is “not perfect”. That’s what CEO Steve Jobs had to say on Friday after calling an emergency press conference to ease the minds of the thousands of tech journo’s across the globe...
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